Cyberbullying is defined by as an aggressive, intentional act carried out by a group or individual, using mobile phones or the internet, repeatedly and over time against a victim who cannot easily defend him or herself.

In one recent publication by the ABC, cyberbullying victimisation in Ireland was found to range from 9- 14% in primary and post-primary schools.

The invasive nature of a cyberbullying incident in that it can happen in one’s own home and the potential for a larger audience, can contribute to increased levels of shame, embarrassment, humiliation and a feeling of a lack of control for the victim. It can also make it more difficult to prove a cyberbullying incident, as identities can be kept anonymous and there are often no witnesses to the initial posting or sharing of the photo, video or information.