This research addresses the question, ‘what is the relationship between young peoples’ consumption of branded goods and their sense of identity’?  It reveals consumption to be some way from the picture presented in postmodern type analyses, which emphasise pleasure and play.  Amongst my sample of twenty focus groups of late teenage students, concern about class and gender position, status and ‘distinction’ (Bourdieu 1986) emerges as the key framework which informs their ‘choices’ as consumers, and their subjective sense of identity. The judgements they make about self, other and group identity suggest consuming brands is a cultural practice which is marked by strong discursive, scopic and classificatory dimensions.  These inform a series of popular stereotypes from ‘Townies’ and ‘Skanky birds’ to ‘Essex boys.’ Such categorisations are materialised in, and embodied by, teenagers’ taste in, and use of, branded goods.  They affect, not just those who are ‘othered’, but those who do the ‘othering’, reducing choice and contributing to forms of class and gender invective, social distancing and to wider processes of ‘symbolic violence’ (Bourdieu 1977). In the context of these dimensions, and the prevalence of talk about bullying, my findings support the need for a more critically circumspect approach.  Such a framework, needs to be one which is able to take full account of consumption as an embodied set of classed and gendered, material and symbolic, emotional as well as reflexive practices.  Consuming Brands shows, young people’s negotiation of the dilemma of a ‘personalised versus commodified’ experience of the self (Giddens 1991:196), is one fraught with social risks and emotional stresses.  These are unequally shared in class and gender terms.  The accounts given, of being addressed, and acting, as consuming subjects, reveal the contradictory nature of the subjective experience of consumption, psycho-socially, and the limited choice and agency, it affords.

Stalking may be described as an extraordinary crime, one that is easy to commit but difficult to define and prosecute. This is because many activities of stalkers are ostensibly routine and harmless. Section one of this thesis however demonstrates that although English and Welsh law does not define criminal stalking, the general public hold shared ideas on what does and does not constitute stalking behaviour. It is concluded that anti-stalking legislation that does not tightly prescribe stalking acts may best capture public concerns about this highly prevalent form of harassment. Further, researchers in different countries are investigating the same phenomenon in that previous studies have detailed similar patterns of stalker behaviour. Section two reports two victim surveys that provide a preliminary picture of stalking experiences in the United Kingdom. These indicate that both stalking and the victims’ reaction to it are changeable rather than constant, that any person can become a victim of stalking, and that stalkings themselves are a diverse group. Section three deals with the classification of stalkers. First, one specific classificatory factor, the nature of the stalker-victim prior relationship, is focused upon. Evidence that ex-partner stalkers are the relational group most likely to be violent toward their victims is provided, although stranger stalkers are most likely to be convicted for stalking activities. Next, a vignette study demonstrates how social psychological theory can account for the misattribution of ex-partner stalkers’ behaviour. Finally, a taxonomy of stalkers that was specifically created for use by law enforcement agencies is presented. This classification illustrates how different interventions can have varying success according to the type of stalking involved. More generally, this thesis confirms some previous work for the first time with British samples, and provides practical insight into the course and nature of stalking as it occurs in the United Kingdom.

The issue of workplace bullying has received considerable attention in the UK in recent years. Despite a handful of surveys undertaken on the issue, no attempt has been made systematically to investigate its prevalence and nature, antecedents and outcomes, across occupations and sectors. This thesis attempts to fill this gap and presents an epidemiological investigation of workplace bullying in Great Britain. Following identification of a large-scale, random sample across a variety of sectors and occupations, objectives that emerged from a review of the literature are examined by means of a quantitative survey. Prevalence-rates of self-reported bullying are established, the nature of the behaviours revealed, and particular risk-groups identified. By means of a factor analysis of an inventory of negative behaviour identified with bullying in Britain, four underlying constructs are revealed: work-related bullying; personal bullying; managerial bullying; and intimidation. An investigation of possible predictors of bullying and negative behaviours reveals that bullying was particularly associated with a particular style of leadership utilising punishment in a non-contingent manner, i.e. unrelated to target behaviour, and where social relationships, particularly with supervisors, were strained. Following analysis, bullying and negative behaviour are found to be associated with negative effects on health and well-being as well as negative organisational outcomes, e.g. absenteeism, reduced productivity and, in particular, increased intention to leave. On average, targets of recent bullying report worst outcomes, followed by previous targets, witnesses of bullying and those who had neither been bullied nor had witnessed bullying. In discussing the results, a distinction is made between bullying processes and negative behaviour. It is argued that, when the local context and demographic factors, e.g. gender, age, race and organisational level, are taken into consideration, overall findings often masked important underlying differences. This highlights the varying meaning of the bullying experience. The complexity and multi-causality of the phenomenon is highlighted, with implications for stress-theory, suggesting that several factors may need to be considered simultaneously, as risk-factors may be the result of an interaction between two or more factors.

Bullying can be defined as “repeated aggression, verbal, psychological or physical conducted by an individual or group against others” (Department of Education, 1993. p.6). Once regarded as a childhood issue, the prolonged suffering of victims into adulthood, the quality of their relationships and their ability to operate effectively in the workplace is an area of concern. These children mature into adults with self-esteem issues, anxiety about life in general and feelings of inadequacy. Being the victim of bullying can persist in adulthood, as the coping skills necessary to deal with the problem have not been suitably developed. For the victims it may lead to a life of depression and low self-esteem causing problems in adult relations and accomplishments. The victims may never develop appropriate self-confidence, preventing them from engaging in adult relationships and pursuing careers. It may in extreme cases even lead to them committing suicide. The bully themselves appear to suffer in a similar manner. The skills for living a well-adjusted life are underdeveloped or simply do not exist at all. They too appear to suffer from relationship problems, a pattern of aggressive behaviour that makes familial relationships difficult; low self-esteem and high anxiety also appear to be characteristic of the adult bullies.